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Tilenni Stiles & Associates is an accounting and business advisory firm that prides itself on building long-term relationships with its clients. As anyone working in a busy professional services firm would know, this is often easier said than done. Every team member must proactively and regularly communicate with clients and consistently deliver the highest quality of service.  

“It is about the personal connection and interactions. We engage with clients on an ongoing basis,” said Principal of the firm Tony Tilenni.

It’s also a strategy that reaps rewards – as results of the recent Client Choice Awards show.

Tilenni Stiles & Associates was named Best Self-Managed Super Fund Firm in the 2024 Client Choice Awards. The firm was also a finalist for Best Accounting & Consulting Services Firm and has been a winner or finalist in multiple previous years dating back to 2018.

Tilenni said his team was “delighted once again to be recognised through the Client Choice Awards”.

“The Client Choice Awards provide an excellent opportunity to allow clients to provide essential feedback on how we are performing,” he said.

“Being highly rated by our clients is essential, and then being independently assessed by the Client Choice Awards to win a truly national award is humbling. Thank you so much to Beaton, Westpac and Fee Synergy.”

When asked what areas of service helped his firm differentiate from competitors, Tilenni said it was “the depth of our clients’ trust in the team and the practice overall”. He added that seeking and responding to client feedback through the awards process was a major priority for the firm.

“We always review clients’ responses and take action to adjust what we do, or how we do it, to continually improve what we do,” he said.

The Client Choice Awards have been running since 2005. They are the only professional services awards in the world that use the feedback of tens of thousands of clients to determine winners. It is also one of the few professional awards programs that remains free to enter. In 2024, 250 firms from across Australia and New Zealand entered the awards, and Beaton analysed more than 16,000 client ratings in the judging process.

The feedback data from the Client Choice Awards every year informs the annual Beaton Benchmarks reports, which detail how firms in each profession measure up to their competitors. In 2024, one of the key findings of this benchmarking research was that trust and reputation can have major impact on client relationships – and consequently, the financial success of a firm. The ability to build and maintain trust for longstanding relationships, in the way Tilenni Stiles & Associates does, may be fundamental for sustainable growth in the changing market.

“Although emerging trends need to be constantly considered, the key to success is by continuing to build trusting relationships with our clients, and seeking timely feedback,” said Tilenni.

“It’s all about the clients, fulfilling what they need and want, and adding value.”

Tilenni Stiles & Associates was named Best Self-Managed Super Fund Firm (<$30m revenue) and was a finalist for  Best Accounting & Consulting Services Firm (<$30m revenue) in the 2024 Client Choice Awards.

The Principal Partner of the awards is Westpac, and the major partner is FeeSynergy.

To enter the 2025 awards for free, click here.