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Strong client relationships built on trust and excellent service delivery are key to standing out in an intensely competitive legal market, says New Zealand law firm MinterEllisonRuddWatts.

The firm was recently named Best Provider to Financial & Insurance Services in the 2022 Client Choice Awards and credits its client-centric strategy for the win.

“We are committed to understanding our clients’ businesses while delivering valuable, commercially astute legal solutions.Our partners and staff provide clients with clear, strategic, and pragmatic legal solutions that create lasting and positive impacts,” said Chief Executive Andrew Poole.

“We strive to work alongside our clients, to become an extension of their organisations and businesses. This is where we can create value and help them to achieve their business goals by providing integrated and seamless service.”

For firms like MinterEllisonRuddWatts, there is arguably no better way of measuring the success of a client-centric strategy than entering the Client Choice Awards. These annual awards choose winners based on the testimony of clients submitted in feedback to beaton. The best firms across Australia and New Zealand are thus decided and named by the most important judges of all: clients.

This year’s awards were highly competitive, with more than 250 firms entering and more than 15,000 pieces of individual client feedback submitted across four professions of accounting and consulting services, built and natural environment consulting, law and related services, and specialist IP and related services.

Plenty of legal industry heavyweights were named as finalists and have been winners in previous years. Mr Poole said the firm was thrilled to come out on top in 2022.

“The other finalists in this category are all highly regarded as the best in the business,” he said.

“This level of competition continues to motivate our firm to be the ‘go-to experts’ in the market, ensuring we work to truly understand our clients’ needs and expectations around excellence in delivery, value and in providing leading legal solutions.”

Like every business navigating the challenges of the past two years, the clients of MinterEllisonRuddWatts have been hit by rough seas. Such difficult times are often when solid legal advice is most necessary. Mr Poole said his team was proud to have been able to craft a client-centric approach that could best assist clients through challenges facing the financial and insurance services sectors.

“We have been privileged to support our clients in recent times managing the challenges the global pandemic has presented,” he said.

“Our strong relationships, built on trust and excellence, have provided certainty in uncertain times, while finding solutions to some of their most complex challenges.”

MinterEllisonRuddWatts was named 2022 Best Provider to Financial & Insurance Services in the 2022 Client Choice Awards.

The Client Choice Awards rewards firms for excellent client service, technical expertise, innovation and client experience. It is the only multi-profession and fully client-judged awards anywhere in the world. The Principal Partner of the Awards is NAB.

Enter your firm for the 2023 Awards here.