It’s the biggest annual research study into client feedback in professional services – is your firm part of it?

Every year, thousands of clients across Australia and New Zealand share feedback on hundreds of professional services firms – through Beaton’s independent survey. That feedback determines winners and finalists in the Client Choice Award, but also gives participating firms powerful insights into how clients see them.

In the video below, the Beaton team explains why firms should consider entering the awards and participating in the survey.

Winning or being shortlisted in the Client Choice Awards is a strong and credible marketing tool. They’re the only awards judged by clients through our survey, rather than industry experts or selected panels. Firms tell us they are the most important for that reason.

The survey for the Client Choice Awards is exactly the same as for Beaton Benchmarks reports. Providing Beaton with your firm’s client list ensures you can access robust data on how clients see your pricing, client experience and more – all compared to other firms. Doing so each year enables even greater insights as we track your firm’s performance over time.

All anonymised responses are securely hosted in Australia, bound by Australian and New Zealand privacy laws. We can also work with you if you have GDPR requirements.

Beaton is the trusted Voice of Your Clients. For 21 years, we’ve gathered more than 410,000 pieces of feedback on 780+ professional services firms through the Beaton survey.

Register by 8 August to be part of this year’s survey, and for the chance to be named a finalist in the 2026 Client Choice Awards.